Sourcing Off-Market Land? Get the Playbook.

The best parcels rarely reach a public listing. This case study shows how one Florida homebuilder reached those owners directly, and what happened on the first send.

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Most land teams source through brokers and word of mouth, which means they are always downstream of someone else's timing. Instant ROI on Off-Market Sourcing shows how a Florida homebuilder built a direct channel to landowners brokers had overlooked, and hit a 23% response rate on the opening wave.

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What's Inside
  • How they surfaced individual lot owners that brokers and traditional search never turned up
  • The direct outreach motion that returned 23% against a 1–2% industry benchmark
  • How the first campaign paid for the platform, with no ramp and no optimization period
  • How real-time absorption and ownership data settled field gut checks in seconds
  • What makes the playbook repeatable in the next market, and the one after that
Why Teams Choose Prophetic
  • 20x more parcels analyzed per month, same team. From 50 parcels per month to 1,000+ per month.
  • 18x increase in landowner outreach response rate, from 1% to 18%.
  • Feasibility studies in seconds, not weeks, replacing $3,000 to $10,000 engineering reports.
  • 95.3% daily active use across enterprise customers over a 12-month period.
"I have looked at the tax maps in our prime markets over my decade of doing this a thousand times. We didn't know it existed. Prophetic found it."
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Alexx Monastiero, The Gove Group
"We're finding deals faster, presenting smarter, and closing more. It's transformed our business model."
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Scott Cullen, OnPace Partners
"Speed of getting information is key. If you aren't looking at a property and writing an offer before someone else, you lose."
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Debbie Connor, Holt Homes
"Prophetic brought all of this into one umbrella. Previously, I was jumping around using three or four different services."
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Nicholas Stratton, Veev, by Lennar

Skip the case study. Book a live demo and see SearchAI surface off-market parcels in your market, watch feasibility run in seconds, and explore a pipeline management tool that keeps your whole team aligned.

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